Lab81®. Multidisciplinary Creative Studio.

The Triennale of Milan is renewed through its own website, becoming even more creative, intuitive and emotional.

The LAB81 agency, which cared for creative direction and development, was inspired by thinking of the whole project as a digital magazine, using the graphic power and recognizability of the outstanding character, helvetica. Texts and images with a strong visual impact make the structure as a newspaper page offering instant and easy navigation with the ability to quickly view and organize a visit to the museum space, discovering exhibitions, activities and events in programming. A website that will continue to grow with the digital world, upgrading and renewing to further enhance the Triennale image, expanding the boundaries of more and more international users.

  • Concept
  • Creative Direction
  • Art Direction
  • Design
  • UI/UX
  • Web Development