Block60

Retail Experience

Block60

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A space to touch, taste, feel. A great store where the synergy of unique styles, vocations, thoughts and languages reigns. Not just a shop but a container of ideas, which combines the commercial part with the cultural one, constantly evolving, always in keeping with the new market trends.
Services

Concept, Design
Starting from the concept of “container”, LAB81 in collaboration with architect Vincenzo De Cotiis conceived the new Block60 store in Riccione on the theme of Japanese origami. At the basis of the principles governing the origami, there is that of the life cycle, just like the modes and trends that regulate the seasons within the store, where time is driven by the passing and the setting of modes that once Born, die and then come back in time. Fantasy objects that become exhibitors and create an environment of contrasts between iron hardness, cement minimalism and paper fragility.